The PGA Tour has changed its social media rules after two-time U.S. Open winner Bryson DeChambeau noted the American circuit didn’t allow him to film or post certain videos on social media
LIV Golf’s future is up in the air as Saudi Arabia’s Public Investment Fund has officially pulled funding following the 2026 season. Many LIV stars wonder what their next move will be, as there is no clear pathway back to the PGA Tour, and some were never a part of the American circuit in the first place.
Two-time U.S. Open champion Bryson DeChambeau has been clear with what he wants in the future. His goal is to grow his YouTube channel, which currently has 2.69 million subscribers, and to play in events that are happy to welcome him.
The PGA Tour allowed Brooks Koepka back at the beginning of the 2026 season before the funding loss became public knowledge. At the time, PGA Tour CEO Brian Rolapp wrote: “Once the door closes, there is no promise that this path will be available again.”
Now, the Tour’s rules have changed regarding social media posts and content creation. During the Truist Championship, the PGA Tour made updates to its rules after DeChambeau told Skratch Golf, “If I were to film a video during the week of one of their events with a content creator or a celebrity, that would be in violation, to my knowledge… It’s their policy, they didn’t let me do it when I was on there.”
The new rules are as follows:
Players will now be allowed to distribute three minutes of content created on-site during competition days, up from two minutes previously.
After a tournament round’s TV coverage window ends, players are allowed to post broadcast footage of up to six shots per round, totaling up to one minute of highlights, up from a single shot.
Players can post more extensive highlights from TV coverage on social media 72 hours after an event ends because that’s considered archive footage, which is being increased to eight minutes allowed per video (up from five) and 120 minutes total on any player’s YouTube channel.
There remains no limit on how much on-site, player-created content can be published during non-competition days. For example, DeChambeau could film an entire practice round at a PGA Tour event and publish it as part of his popular Break 50 series.
“I think, from my perspective, I’d love to grow my YouTube channel three times, maybe even more,” DeChambeau said, ahead of LIV Golf Virginia.
“I would love to. I’d love to do a bunch of dubbing in different languages, giving the world more reason to watch YouTube. And then I’d love to play tournaments that want me.”